Why study marketing
The primary appeal of a Marketing degree is that it combines so many different disciplines and areas of knowledge into one exciting course. Applicants interested in the fields of Psychology, Management, Digital Design, Sociology and Business will be challenged and educated in all of these respects to produce results as skills in these diverse and interdisciplinary areas that employers are in high demand for, as marketing is a key part of any organisation. Secondary abilities gained from these courses may include social media savvy, critical thinking, creative problem solving and entrepreneurship.
The course is multi-faceted, combining both the education of the theoretical fundamentals of Marketing such as brand management and advertising with how these skills are used by businesses in the real world by carrying out practical research and exercise.
The addition of an Accounting and Financial Management degree to your experiential arsenal provides opportunities for a variety of senior and influential professions. These include:
- Market Research
- Advertising Account Executive
- Event Management
- Media Buyer
- Public Relations Officer
- Social Media Manager
- Business Advisor
The opportunity for work experience and studying abroad are also invaluable for those looking to endeavour in a career in Marketing, allowing you to gain real practical experience as well as mix with individuals who can advise and guide you to the best career prospects.