BSc (Hons) Marketing
Course details
An exciting and cutting-edge applied Economics course which focuses on real and relevant issues using and applying the latest post-crisis economic theory. You will acquire the skills necessary to analyse numerous real-world issues including irrational behaviour, how firms really operate, economic growth, post-crisis banking, development and sustainability as well as alternative schools of thought that are shaping economics including new-institutional economics, happiness economics, evolutionary economics and behavioural economics.
| Intake | Study Options | Location |
|---|---|---|
| Jan, May, Sep | 3 years, full time, weekdays/sat, day/evening | UK |
Why study marketing
The primary appeal of a Marketing degree is that it combines so many different disciplines and areas of knowledge into one exciting course. Applicants interested in the fields of Psychology, Management, Digital Design, Sociology and Business will be challenged and educated in all of these respects to produce results as skills in these diverse and interdisciplinary areas that employers are in high demand for, as marketing is a key part of any organisation. Secondary abilities gained from these courses may include social media savvy, critical thinking, creative problem solving and entrepreneurship.
The course is multi-faceted, combining both the education of the theoretical fundamentals of Marketing such as brand management and advertising with how these skills are used by businesses in the real world by carrying out practical research and exercise.
Career Opportunities:
The addition of an Accounting and Financial Management degree to your experiential arsenal provides opportunities for a variety of senior and influential professions. These include:
- Market Research
- Advertising Account Executive
- Event Management
- Media Buyer
- Public Relations Officer
- Social Media Manager
- Business Advisor
The opportunity for work experience and studying abroad are also invaluable for those looking to endeavour in a career in Marketing, allowing you to gain real practical experience as well as mix with individuals who can advise and guide you to the best career prospects.
Course structure & classes
Year 1
Microeconomics
Macroeconomics
Becoming a Practical Economist
Statistics and Data Management
Understanding Business and Financial Information
Developing Economic Thinking
Year 2
Microeconomics
Macroeconomics
Becoming a Practical Economist
Statistics and Data Management
Understanding Business and Financial Information
Developing Economic Thinking
Year 3
Final Year Project
Economic Theory and Policy
Optional Modules
Please note: the availability of modules are subject to change depending on the course circumstances and student demand, the structure and modules offered will vary on your placement of university and intake.
Entry requirements
- A-level: BBB
- BTEC: DDM
- International Baccalaureate: 33 points overall with Three HL subjects at 655
- At least Grade B in GCSE Economics, Maths or Statistics
- Please get in touch with one of our consultants regarding English fluency, work experience and any other inquiries you may have about entry requirements.
Apply Now
If you need more information, please contact us on 020 3302 7144 or on our CONTACT page to discuss your requirements.